Special series on CBC TV, radio and online features local stories generated by the public
VANCOUVER - Calling all Metro Vancouver residents! Starting today, CBC Vancouver invites locals to share original pitches with CBC Vancouver News. The weekly What‘sYour Story? segment will feature stories affecting communities and residents across Metro Vancouver, as submitted by the public. #MyLocalStory video submissions will be reviewed by the CBC Vancouver team, with successful segment ideas airing on CBC Vancouver News, CBC Radio One and online at cbc.ca/bc.
“Telling local stories is at the heart of what CBC Vancouver is all about” says Johnny Michel, senior managing director, CBC British Columbia and Alberta. “The What‘s Your Story? segment allows for a greater voice for residents and helps us access the diversity of issues and narratives in our communities, bringing an even stronger reflection of our audience within the 6 p.m. newscast.”
The public will be able to create video pitches in a special CBC Vancouver “sound booth”, which will travel to locations throughout Metro Vancouver for eight weeks beginning Monday, October 5th. To launch What‘sYour Story?, the booth will be set up in the Atrium Court of Metropolis at Metrotown from October 5 - 11. A full public activation will be on-site for the week, accompanied by a life-size hologram experience featuring Andrew Chang, the host of CBC Vancouver News.
In addition to creating pitches on site, people are invited to send in their video pitches via CBC Vancouver’s social media channels using the hashtag #MyLocalStory, or via email to mylocalstory@cbc.ca. The What‘sYour Story? portable “sound booth” will be stationed in different locations throughout the city until November 30th. For full activation schedule, please visit cbc.ca/bc.
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About What ‘s Your Story?
What ‘sYour Story? is a special series starting as part of the new 6 p.m. format launch of CBC Vancouver News. Beginning on Monday, October 5th, CBC Vancouver News will run as a nightly one-hour newscast at 6 p.m. with one-minute hourly news updates throughout the day beginning at 2:59pm and enhanced mobile and digital content.
CBC Vancouver News airs weeknights at 6 and 11 pm, Saturdays at 10:30 pm and Sundays at 11 pm on CBC TV. Follow us on Twitterat @CBCVancouver or @cbcnewsbc, on Instagram or Youtube at @CBCVancouver and on Facebook at facebook.com/VancouverCBC for the latest CBC Vancouver News updates.
About CBC/Radio-Canada
CBC/Radio-Canada is Canada’s national public broadcaster and one of its largest cultural institutions. The Corporation is a leader in reaching Canadians on new platforms and delivers a comprehensive range of radio, television, Internet, and satellite-based services. Deeply rooted in the regions, CBC/Radio-Canada is the only domestic broadcaster to offer diverse regional and cultural perspectives in English, French and eight Aboriginal languages.
Media contact:
Cher Lee, Story PR
cher@story-pr.ca
604-753-9747
