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Every year, CBC/Radio-Canada staff work with local food banks and charities to help make the season kind.
Throughout December, CBC/Radio-Canada partnered with local food banks and charities from coast to coast to coast to raise millions of dollars for people in need.
As part of CBC’s Make the Season Kind campaign, 24 regional CBC stations across the country ran charity drives throughout the month of December, including 37 community events, raising $7.8 million for local food banks. For more information, visit cbc.ca/kind. (Photos available here, credit: Courtesy of CBC).
Radio-Canada also organized fundraising events, such as Le Noël du coeur in Trois-Rivières, contributing an additional $952,000 to local charities. (Photo available here, Credit: Courtesy of Radio-Canada).
And in Quebec, Radio-Canada was a major partner in the Media Food Drive, which raised $5.1 million. This initiative, which included media outlets from across the province, helped thousands of people in need in every corner of Quebec.
“Our communities are at the heart of what we do. This is evident every year during our holiday campaigns, when CBC/Radio-Canada staff tap into the generous spirit of Canadians to make a difference right across the country. I’m very proud of how much they raise for those in need during these campaigns.”
— Marie-Philippe Bouchard, President and CEO, CBC/Radio-Canada
These annual holiday fundraising efforts are part of CBC/Radio-Canada’s ongoing engagement in communities across the country.
About CBC/Radio-Canada
CBC/Radio-Canada is Canada’s national public broadcaster. Through our mandate to inform, enlighten and entertain, we play a central role in strengthening Canadian culture. As Canada’s trusted news source, we offer a uniquely Canadian perspective on news, current affairs and world affairs. Our distinctively homegrown entertainment programming draws audiences from across the country. Deeply rooted in communities, CBC/Radio-Canada offers diverse content in English, French and eight Indigenous languages. We also deliver content in Spanish, Arabic, Chinese, Punjabi and Tagalog, as well as both official languages, through Radio Canada International (RCI). We are leading the transformation to meet the needs of Canadians in a digital world.
Media contacts:
Tanya Koivusalo
CBC
Marie Tétreault
Radio-Canada
