Broadcast hours and hosts revealed along with details of CBC/Radio-Canada’s programming plans across television, radio and digital platforms including a first-ever virtual reality experience that will take Canadians inside the Olympic Games
With the Opening Ceremony of the Rio 2016 Olympic Games exactly six months away, CBC/Radio-Canada, Canada’s Olympic Network through
2024, today announced the first details of its programming plans for this summer’s big event, and named its first Olympic Games coverage partners who have signed on in
support of Canada’s coverage of these games. Rio 2016—CBC/Radio-Canada’s 20th Olympic Games as Canada’s official broadcaster—will be the first Olympic Games hosted
by a South American city and will take place from Aug. 5-21, with 306 medal events across 42 disciplines. Including Team Canada, approximately 10,500
athletes representing 206 countries will be in Rio de Janeiro to take part in these Games.
“The six-month mark is an exciting milestone on the road to Rio for all of us at CBC/Radio-Canada and through our Strategy 2020, we are proud to invest in important signature events that bring Canadians together such as the Olympics,” said Greg Stremlaw, executive director, CBC Sports, and general manager and
chef de mission for CBC/Radio-Canada’s coverage of Rio 2016. “As Canada’s Olympic Network, we take pride in connecting Canadians to the athletes and the
Olympic Games through a digital-first strategy, allowing them to watch what they want, when they want, from wherever they want. Along with our broadcast
partners TSN, RDS and Sportsnet and our partners on the corporate side, we continue to prepare for what will be one of the most innovative and
accessible Olympic Games broadcasts ever provided to Canadians.”
Canadian viewers will have access to more than 1275 hours of television coverage from Rio 2016 throughout the Games across CBC-TV,ICI Radio-Canada Télé, and primary Olympic broadcast partners TSN and RDS, as well as Sportsnet. In addition, CBC Radio One and ICI Radio-Canada Première will provide special programming on
the radio, with TSN Radio also carrying Olympic Games broadcasts as the Official Affiliate Radio Broadcaster. CBC/Radio-Canada’s
broadcasts during the Games will be split into three programming blocks—Olympic Games Morning, Olympic Games Daytime and Olympic Games Primetime—in English and French starting at 7 a.m. ET (4 a.m. PT) each day.
For viewers of CBC/Radio-Canada’s English-language coverage, Ron MacLean will host Olympic Games Morning (7 a.m. to 12 p.m. ET/4
to 9 a.m. PT) followed by the duo of Andi Petrillo and David Amber for Olympic Games Daytime (12 to 6 p.m. ET/9
to 3 p.m. PT), with Scott Russell hosting the nightly Olympic Games Primetime block (6 p.m. to 1 a.m. ET/3 to 10 p.m. PT). In
total, this veteran team has a combined experience of 23 editions of the Olympic Games as broadcasters for CBC/Radio-Canada. In addition to coverage on television, CBC
Radio will have results, coverage, context and more every day throughout Rio 2016 with hosts Scott Regehr and Andie Bennett on Olympic Games Report.
French-language viewers will be greeted on Olympic Games Morning by Olympian Alexandre Despatie and RDI Matin Week-End‘s Martin Labrosse each day (7 a.m. to 11 a.m. ET/4 to 8 a.m. PT), followed by ICI-RDI’s Alexis de Lancer (11 a.m. to 1 p.m.
ET/8 to 10 a.m. PT) and Radio-Canada’s Guy D’Aoust (1 to 6 p.m. ET/10 a.m. to 3 p.m. PT) sharing hosting duties forOlympic Games Daytime, while familiar Radio-Canada Olympic Games host Marie-José Turcotte will be at the helm of Olympic Games Primetime (6:30 p.m. to 12 a.m. ET/3:30 to 9 p.m. PT). Marie-José Turcotte and Guy D’Aoust will host their 14th and fifth Olympic
Games, respectively, as broadcasters for Radio-Canada. From a radio standpoint, Alain Gravel and Marie-Louise Arsenault
will host daily special programming to French-language listeners along with journalist Robert Frosi. More details about the larger
broadcast teams for CBC/Radio-Canada’s and its broadcast partners will be announced in the coming months.
On the digital front, CBC/Radio-Canada bring Canadians closer to the Games than ever before with an immersive 360-degree virtual reality experience
allowing fans to see Olympic Games events live from inside the stadium and even on the field of play through VR headsets and iOS and Android devices. Canadian
viewers will also have more access to Olympic Games coverage than ever before, across web and mobile platforms, including an enhanced app dedicated to Rio 2016, that will
provide fans with more than 2000 hours of live streaming sport coverage—more than has ever been made available before in Canada for an Olympic Games—as
well as fully accessible on-demand content, the ability to choose from a variety of camera angles, real-time results and video highlights, interactive
medal standings, the latest news from Rio and more.
In keeping with CBC/Radio-Canada’s commitment as Canada’s Olympic Network to ensure that Canadians know each athlete before they step on a podium, the
network will continue to establish and foster relationships with Canada’s Olympians through the #OurAthletes initiative in communities
across the country. Established before the Toronto 2015 Pan Am Games, the #OurAthletes initiative, through CBC/Radio-Canada’s local news outlets, gives
Canadians a platform to follow the journey of their local athletes online, on television, on the radio and in social media as they work toward and compete
in Rio.
Corporate Canada has already begun to show support for CBC/Radio-Canada’s coverage of Rio 2016 with 11 braodcast partners signing on. The CBC/Radio-Canada
Media Solutions group has developed customized, integrated solutions for each of these partners and will continue to work with interested advertisers on
branded content, strategic media buys and overall partnerships in the lead-up to the Games.
Further details of CBC/Radio-Canada’s programming and broadcast plans for the Rio 2016 Olympic Games will be revealed in the coming months. In the
meantime, cbcsports.ca/olympics and ICI.Radio-Canada.ca/olympiques remain Canada’s best source for the latest news and information
related to Canada’s athletes on the road to the Olympic Games.
Social Media links:
- Twitter: @cbcolympics, @cbcsports, @RC_Sports, #cbcolympics, #rcolympiques
- Facebook: facebook.com/cbcolympics, facebook.com/cbcsports, facebook.com/radiocanada.sports
- Instagram: @cbcolympics,@cbc.sports, @rc_sports
- Snapchat: CBCSports
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About CBC/Radio-Canada
CBC/Radio-Canada is Canada’s national public broadcaster and one of its largest cultural institutions. The Corporation is a leader in reaching Canadians on
new platforms and delivers a comprehensive range of radio, television, internet, and satellite-based services. Deeply rooted in the regions,
CBC/Radio-Canada is the only domestic broadcaster to offer diverse regional and cultural perspectives in English, French and eight aboriginal languages.
A space for us all
is CBC/Radio-Canada’s new strategy to modernize the public broadcaster and ensure that it continues to fulfill its mandate for Canadians and for future
generations. Through to 2020, it will increase its investment in prime-time television programming, and continue to create radio programs of the highest
quality, while promoting the development of digital and mobile platforms and content.
For more information including series synopses, press releases, hi-res images, video clips and bios, please visit the
CBC Media Centre
at
cbc.ca/mediacentre
.
For further information, please contact:
Simon Bassett, publicist, CBC
416-205-8533 (office) 416-988-1590 (mobile)
Marie Tétreault, chef de la promotion information et projets spéciaux, Radio-Canada
514-597-4140